Peanut Butter Plentifull

by General Mills

2021 – 2023 GONE FOREVER

Yes — General Mills confirmed Plentifull was discontinued in 2023, barely two years after its late-2021 launch, and it hasn't returned. Its sibling flavor, Cinnamon Almond Butter, died right alongside it.

General Mills' brawny, grown-up peanut butter cereal: coated flakes stacked with 32 grams of whole grain and tangled up with real-peanut-butter nut-and-seed clusters, built to actually keep you full past 9am. It launched in late 2021 to genuine cult love and was quietly gone by 2023, barely old enough to be missed.

🧾 One more thingThe peanut butter arrived two ways at once — a dusting of golden powder plus an oily glaze — a double coating engineered to keep the flakes from going soggy. When a fan asked where it went, General Mills answered with a rare direct apology: 'our Plentifull cereals have been discontinued very recently,' and promised to pass along the plea for a comeback.

Filed under: Cereal · the ’00s & later

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