Triples

by General Mills

1991 – 1997 GONE FOREVER

Gone. General Mills never announced the end; cereal histories say it was quietly discontinued in 1997, so treat that year as approximate. It is not related to the three-grain Chex packs sold at warehouse clubs.

Last verified Nov 3, 2026

Crisp little puffs of corn, wheat and rice, three grains in one bowl, pitched as General Mills' answer to Rice Krispies. It lasted about six years and left quietly, the way cereals without a mascot usually do.

🧾 One more thingGeneral Mills filed for the TRIPLES trademark in August 1991. The registration hung on for years after the cereal was gone, until it was cancelled in 2003 because the 10-year renewal paperwork was never filed.

Filed under: Cereal · the ’90s

🎲 Remember another one 🛒 Test your memory

📅 Timeline

1991General Mills introduced Triples and filed for the TRIPLES trademark for breakfast cereal on August 5.
1992The TRIPLES trademark was registered on July 21.
1997General Mills quietly discontinued Triples after about six years, according to cereal histories; no announcement has been found.
2003The trademark registration was cancelled on April 26 after the 10-year renewal declaration was not filed.

❓ People also ask

What was Triples cereal?

A General Mills cereal of small crisps made from three grains, corn, wheat and rice, which gave it its name. It was promoted as an alternative to Kellogg's Rice Krispies.

When was Triples discontinued?

Around 1997, by most accounts. General Mills never announced it, and its trademark was cancelled in 2003.

Is Triples coming back?

There is no sign of it. As of November 2026 General Mills has not announced a revival.

🧾 Sources

MrBreakfast.com Cereal Project, Triples (General Mills)
USPTO via Markinton, TRIPLES, serial 74191930 (General Mills) (2003)
The Takeout, Discontinued Cereals We'll Probably Never Get To Eat Again
Wikipedia, Triples (cereal)

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