Starburst Fruit Twists

by Mars

1996 – 2002 GONE FOREVER

Yes — Fruit Twists vanished in the early 2000s (Mars never announced an exact date), and despite fan petitions as recent as 2024, they have never returned.

Starburst flavors braided into soft licorice-style ropes — Mars's shot across Twizzlers' bow in the late 90s. They twisted off shelves in the early 2000s and never came back.

🧾 One more thingWhen a fan finally pressed Wrigley for answers in 2012, the company admitted the boring truth — people just stopped buying them. That hasn't stopped a persistent fan theory that rival Hershey paid to have them killed.

Filed under: Candy & Gum · the ’90s

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