All Day Breakfast
Gone in the US. McDonald's pulled All Day Breakfast in March 2020 to simplify its kitchens during the pandemic, calling the move temporary, and it has never come back. The only revival is a 2026 trial in Victoria, Australia, which McDonald's says will not expand.
Last verified Nov 3, 2026
In October 2015 McDonald's finally said yes to the most-asked question at its counters: Egg McMuffins after 10:30. The deal held for four and a half years, until the pandemic stripped kitchens to the essentials and breakfast went back to keeping hours.
Filed under: Fast Food · the ’00s & later
📅 Timeline
- 2015In March, McDonald's confirmed it would test serving breakfast all day at restaurants in San Diego.
- 2015On October 6, All Day Breakfast went national at about 14,350 US restaurants after franchisees approved it.
- 2016McDonald's reported US same-store sales up 5.7 percent for late 2015, well above forecasts, and its CEO called All Day Breakfast the primary driver.
- 2020In March, McDonald's temporarily pulled All Day Breakfast as it cut its menu back during the pandemic.
- 2020In September, McDonald's said it had removed the program to simplify kitchen operations and that any final decision would be made with franchisees.
- 2026McDonald's Australia began an All Day Breakfast trial in Victoria only, with no plans to expand it.
❓ People also ask
Why did McDonald's stop All Day Breakfast?
It was suspended in March 2020, when McDonald's trimmed its menu to keep kitchens running during the pandemic. A US operations executive said the chain wanted to focus on its most popular items, and McDonald's later said the cut simplified kitchen operations.
Is McDonald's All Day Breakfast coming back?
Not in the US as of late 2026. Viral posts claiming a return have recycled the 2015 launch announcement, and the only real revival is a trial limited to Victoria, Australia.
What was on the All Day Breakfast menu?
A short list of breakfast items rather than the full morning menu. Depending on the market, restaurants served either the McMuffin lineup or the biscuit lineup, so what you could order after 10:30 depended on where you lived.
🧾 Sources
- QSR Web, McDonald's to offer all-day breakfast starting Oct. 6 (2015)
- NBC News / CNBC, McDonald's to Test All-Day Breakfast Soon (2015)
- The Christian Science Monitor, McDonald's turns around sales woes with all-day breakfast (2016)
- Restaurant Dive, McDonald's pulls all-day breakfast (2020)
- Time Out, Did 2020 destroy McDonald's all-day breakfast menu? (2020)