Whopperrito

by Burger King

2016 – 2016 GONE FOREVER

Gone. Burger King's North America president said in August 2016 it would run for three to four months, and it has not returned. No report dates the last day, so 2016 rests on that planned run. BK spelled it with two R's; much of the press used one.

A Whopper's seasoned beef, tomato and onion rolled into a tortilla, with queso where the mayo used to be. It was Burger King's swing at Chipotle, and it was gone before the year was out.

🧾 One more thingIt began as one franchisee's idea, tested in Pennsylvania, Ohio and Texas in June 2016. That month Burger King told NBC News it had no national plans; it went national on August 15 at $2.99.

Filed under: Fast Food · the ’00s & later

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